[PDF.15wk] MiataDrivers - Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books)

MiataDrivers - Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books)

[PDF.zd64] MiataDrivers - Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books)
Rating: 4.90 (633 Votes)

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 | #276343 in eBooks |  2013-05-31 |  2013-05-31 | File type: PDF

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||6 of 6 people found the following review helpful.| A new way of thinking about loyalty|By Chester and Trudy|I had a chance to read an advanced copy, and I was taken by the link the author draws between video games and behavioral science, and how companies can use that link to motivate people to participate in something as mundane as an employee portal.

Big data plays a huge role here, too, and with news coverage of t| |